Creativity with purpose-

connecting art, surf culture, music, photography, and strategy through design.

Work
Contact

From the inside out —

every story, every brand, every piece of work
is built between clarity and depth.

Enter the vault
Find your light

Choose Your Path — Identity, Strategy & Visual Solutions

Packages designed for businesses that want clarity, direction, and the tools to grow.
Custom solutions available for projects that fall outside the standard scope.

Every business carries a vision.
Some seek clarity. Others seek tools or a direction to grow.
This page exists to guide you toward the right path —
whether you’re building your identity, expanding your presence,
or creating something entirely new.

  • For businesses that need the essentials to look professional, communicate clearly, and move with confidence.

    1. Identity System (logo + alternates)

    2. Color & Type System

    3. Strategy Lite (core clarity)

    4. Basic Brand Kit

    5. Social Starter Assets

    Ideal for:
    Small businesses, creators, personal brands, service providers.

    Starting at:
    $1,200 – $1,800 USD

  • For businesses ready to elevate visual presence + messaging + direction.

    • Strategic Positioning

    • Messaging & Voice

    • Visual Identity System

    • Social Media Toolkit

    • Creative Direction

    • Brand Guidelines

    • Launch Assets

    Ideal for:
    Growing businesses, new ventures, rebrands, professionals.

    Investment:
    $2,500 – $3,800 USD

  • For businesses needing identity + strategy + real-world tools to launch or scale.

    • Everything in Package 2

    • Website assets

    • Packaging concepts

    • Photography direction

    • Storytelling

    • Full Brand Kit

    • Marketing visuals

    Ideal for:
    Premium brands, boutique businesses, restaurants, surf brands, lifestyle brands.

    Investment:
    $4,500 – $6,500+ USD

  • Anything your business needs — designed specifically for your world.

    • Apparel / surfwear development

    • Restaurant identity + menu + packaging

    • Photography series or campaign

    • Website redesign

    • Visual overhaul

    • Social media rebrand

    • Art direction for launches

    • Any mixed-scope project (brand + design + visuals + strategy)

    • Website Design (Squarespace, Shopify-lite, etc.)

    Investment:
    Varies depending on scope.
    Custom quotes available after a short discovery call.

Not sure where you fit?
Your project may need a blend of strategy, identity and real-world assets.
I’ll shape a custom solution that fits your vision.

Discovery
We talk, understand your goals, your story, and where you want to take your brand.

HOW IT WORKS

Direction
Positioning, strategy, visual language — the clarity before creation.

Build
Identity, systems, visuals and tools crafted with intention.

Launch & Support
Delivery, guidelines, and ongoing help if you need it.

  • New businesses needing direction

  • Restaurants, cafés, food brands

  • Artists, photographers, creators

  • Surfwear & lifestyle projects

  • Wellness, outdoor & community brands

  • Small brands ready to evolve

  • Startups needing clarity

  • Businesses needing strategic website design

  • Agencies & professional teams

  • Anyone with a vision

WHO I WORK WITH

→ Request a Custom Quote

All packages can be customized based on scope and vision.
Timelines vary depending on complexity and deliverables.
Rush projects available upon request.

Contact

Maui - HAWAII

Rick Brayner

squeezethelight@gmail.com